Description
Are you ready for the role of authorization holder?
Launching a new product on the market is a far-reaching decision. When approval requirements come into play, not only do the regulatory requirements increase – but also your chances of gaining a real competitive advantage.
With our free initial consultation (lasting approx. 2 hours), we offer you the opportunity to analyze your individual starting situation and jointly assess whether and how your company should set out on the path to becoming a permit holder. The aim is to objectively assess the opportunities and risks – in a practical, structured and understandable way.
The strategy consultation itself takes place afterwards – with a concrete offer based on the results of the initial meeting.
Recognizing and making targeted use of opportunities
Becoming a license holder means more than just fulfilling regulatory obligations. It is proof of entrepreneurial and technological competence – and creates access to markets with high entry barriers.
With a type approval you signalize:
- Your entrepreneurial strength
- Your technical and organizational maturity
- Your ability to confidently implement complex legal requirements
Whether you are a manufacturer, producer, manufacturer, importer or retailer – as a license holder, you stand out visibly from the competition. At the same time, a unique selling point is created that you can use specifically for your market positioning and customer communication.
A conscious “no” to the authorization requirement can also be a “yes” to your own strength. Those who see their strengths in other markets and identify them in a well-founded manner can deploy their resources optimally and clearly differentiate themselves from the competition.
Understanding risks – making informed decisions
Type approval is not an end in itself. It also entails challenges – e.g. organizational requirements, investment needs or new processes. That’s why we ask specific questions during the initial consultation:
- How does the approval change your business model?
- What does it mean for your structures and quality management?
- Are there target conflicts with existing product lines or customers?
The answers provide the basis for your decision – individual, fact-based and independent.
Our experience – your advantage
Since our foundation, we have supported over 250 companies on the path to approval. We advise start-ups, medium-sized companies and large corporations – always with an eye for what is feasible.
Our specialty:
- Our Managing Director Dipl.-Ing. (BA) Mark Haacke has over 30 years of experience at the interface of technology and law.
- We work in a practical, solution-oriented and confidential manner.
- Our focus is on what works for you – not on standard solutions.
Services in the free initial consultation
- Initial assessment of the approvability of your products
- SWOT analysis of your company situation
- Overview of legal requirements and market barriers
- Assessment of the organizational effort
- Guidance for economic valuation
- Derivation of next steps and options
What happens next?
After the initial consultation, you will receive an individually calculated offer from us for further strategy consulting. This will be tailored precisely to your questions, industry and market situation.
Because not everyone should become a permit holder – but those who do should do it properly.
→ Book your free initial consultation now.
Mark Haacke Automotive GmbH – We make your approval strategy successful.

Dipl. Ing. Mark Haacke
Engineer, Managing Director of Mark Haacke Training & Consulting GmbH
With more than 25 years of professional experience in the automotive industry and over 20 years of experience with legal requirements, he is the head of operations and is always involved in projects and training. His CV is characterized by many stations – among others as an expert of an officially recognized monitoring organization, homologation engineer at a supplier, single point
of contact for recalls to two carlines at an international vehicle manufacturer and 6 years as head of
Conformity of Production. Mark Haacke is also actively involved beyond his professional duties, e.g. in numerous expert panels and various VDA-QMC working groups.
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